John’s opening post in a thread on the Group Partners discussion forum. Replies from other members are left out.
Our Community has amassed a very powerful set of people and these people have something very important to offer, imagine if we could connect them to the benefit of those we serve?.
I am constantly amazed by just how much sheer power exists within the range of solutions we can leverage in this group. In this thread I would like to explore the opportunity to build out the portfolio approach which can then be introduced at individual, community, team, enterprise and nation level.
I suspect-propose that we will eventually need to map this and offer to do this within the Frameworks of PFM when we work it all out and after letting the members contribute their views...this way we connect our individual and collective powers in a platform for change and value.
For the record, and as most of you will know, there are 11 pillars of Contextual Logic in the Progressive Framework approach and they are connected through 7 team working groups and x-enterprise (system) implications are then embraced as a fully connected system....The 11 pillars are...from the left on every framework.
a.Customer/Citizen needs, hopes, aspirations concerns issues,
b.Customer/Citizen categorisation and data-trends and graphics, pure data sets,
c.Marketplace trends and pain, issues and political environmment,
d. Routes to Market, Channels, Intermediaries, Influencers,
e.The product, the infrastructure and the what!! of the system or enterprise,
f. The services the experience the value added dimension often undervalued by the typical business and poorly communicated by the system,
g.The big idea, the value proposition, the story, the offer and promise, sometimes referred to as The Brand,
h.The decision criteria, the risk reduction and prioritisation engine that ensures clear evolution towards balancing objectives with capability to deliver,
i. The people the capability the culture, belief, trust and environment to deliver, the real drivers of the system,
j.The tactics of awareness the integrated communications strategy and delivery of the brand to the audiences,
j.The Goal,The imperatives, What are we trying to achieve?
So if we created a portfolio of solutions within the framework where would you fit and how are the implications of your own specialism affecting the whole system?...up for it?...
John
First posted on the Group Partners discussion forum, 15 February 2003. See the copy in the Wayback Machine. Kept as John wrote it.
More from What we were saying back then